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5.0★ Google

We help brands that help people.

Newport Beach Orange County · SoCal · Nationwide
Free 30-minute consultation

Built by an operator. For brands that help people.

PELORA is the top-rated health & wellness marketing agency in Southern California. Concierge medicine, concierge nurses, concierge doctors, functional medicine, IV hydration, peptide clinics, treatment centers, and consumer wellness brands. We shoot fresh content monthly, run your ads, build your landing pages, set up your automations, and capture leads from every channel.

12 yrs operating in health, wellness & behavioral health $580K+ raised for fundraisers 21+ 5-star Google reviews
Free 30-min masterclass · Watch before you spend a dollar

Before you invest in marketing, learn what actually works.

If you run a functional medicine, age management, regenerative, hormone, peptide, longevity, behavioral health, or any healthcare or wellness business, watch this first. 30 minutes of operator-to-operator truth on the 18 marketing things we hear clinics get wrong every single week.

We’d rather earn your trust by teaching you first. Understand LTV (Lifetime Value) and CAC (Customer Acquisition Cost) before anyone runs a dollar of ad spend for you. These are the two numbers that decide whether marketing makes you rich or breaks your clinic. Most owners never calculate them.

The Money

LTV, CAC, ROAS made simple

Real numbers and real examples for a functional medicine clinic. Know these before you spend.

The Channels

Google + Meta + YouTube blended

Minimum budgets, the LTV-based budget rule, and exactly how to split a $10K monthly ad spend.

The Execution

Reviews, SEO, AEO, automations

Map-pack ranking, AI search visibility, and the speed-to-lead automation stack that 21x qualifies leads.

After watching, book a strategy call → No obligation. Yes-fit or no-fit on the call.
Ready to talk?

Book a free 30-min strategy call with Preston.

No BDR. No junior. A founder picks up. We'll map your funnel, show you exactly where it's leaking, and price what we'd build to fix it. Yes-fit or no-fit on the call, no follow-up sequence.

30 minutes · no fluff Founder picks up 27+ 5-star reviews Newport Beach, CA

Health & wellness, behavioral health, peptide clinics, concierge medicine, treatment centers, IV hydration, functional medicine. If your business helps people, book a call.

Preston Durnford, founder of PELORA Marketing Founder · Preston
Preston Durnford, mid-skydive Off the clock
Meet the founder

You'll work with Preston. Not a BDR.

I run every strategy call myself. Video-first marketing for functional medicine, peptide clinics, behavioral health, and concierge doctors. $4.1M+ generated for clients in 2026, through real video, paid ads, and AI-powered backend automation.

$5M+Ad spend managed
$4.1M+Generated for clients YTD
27+5-star Google reviews
10 yrsTeam together

Methodology: $4.1M+ generated covers Jan 2026-current, tracked across active client ad accounts. $5M+ ad spend is lifetime aggregated across PELORA brands and clients. 27+ reviews verifiable on our Google Business Profile. Documentation on request · press & permissions.

Live · Client revenue tracker
$4.1M+
Generated for PELORA clients
Jan
Feb
Mar
Apr
May
Jan 1, May 27, 2026
Auto-tracked across active PELORA client accounts. Updated daily.
G 27+ verified 5-star Google reviews

What clients say about the work.

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Nate Nikolai
PELORA Marketing client

"Preston gets it. He's the kind of marketer that actually understands the product before he tries to sell it. Real video, real ads, real results."

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William Mansfield
Treatment-center alumni · Featured on-camera

"Preston and his team are the real deal. They showed up, listened, and turned my story into content that's actually helping people."

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Mark Manderson
Local Guide · 10+ years working with Preston

"Been working with Preston for the last decade. His heart comes through in every experience he puts together. His passion and purpose is contagious."

G See all Google reviews 27+ verified 5-star reviews · Google-verified
Hear from Preston

The full PELORA story, straight from the founder.

No script. No BDR. Just Preston walking through who we work with, how we do it, and why video-first marketing actually moves the needle for health and wellness brands. About four minutes, worth the watch before you book.

Just Preston talking 3:54 Preston Durnford, founder of PELORA Marketing, full overview

Filmed unscripted · Preston Durnford, founder of PELORA Marketing · Newport Beach, CA

From the founder

The 2 things every brand needs, that most agencies completely skip.

Preston on why a real website and real customer video testimonials close more clients than any ad you'll ever run. Short, no fluff.

Preston Durnford, Founder, PELORA Marketing · Newport Beach, California

Why we're different

One winner pays for ten losers. That's why we test, relentlessly.

Most agencies are lazy. They won't shoot you. They won't test landing pages or creative. We do, every month. Because after $5M+ in ad spend across our own brands and clients, we know that's where the real wins hide.

$5M+ ad spend managed 10-30 creatives tested / month 2 client shoots / month
Client interviews & podcast appearances

Client work we filmed. Plus podcast guest appearances.

Featured below: client videos PELORA filmed for paying clients, plus podcast episodes Preston appeared on as a guest. No endorsement claims, just real work and guest appearances.

Featured · Just filmed Pacific Shores Recovery alumni interview filmed by PELORA

Filmed by PELORA for Pacific Shores Recovery, alumni interview with Will Mansfield. Used with written permission from Pacific Shores Recovery and Mr. Mansfield.

More expert interviews · Produced by PELORA
Preston Durnford as guest on the State of Mind podcast Guest appearance · Preston on the "State of Mind" podcast

Preston was a guest on this episode, mental health, recovery & the operator path.

Cambria Judd MD on functional medicine Client interview · Filmed by PELORA

Cambria Judd, MD, Functional Medicine, Spirituality & Healing

Sam Mandel mental health clinic interview Client interview · Filmed by PELORA

Sam Mandel, Mental Health & Addiction Treatment Innovation

Dr Kristi Vaughan functional medicine interview Client interview · Filmed by PELORA

Dr. Kristi Vaughan, Functional Medicine for Addiction & Mental Health

Charity golf tournament organized by Preston Durnford and filmed by PELORA Marketing Charity event · Filmed by PELORA

Fundraiser golf tournament, organized by Preston

Original PELORA-produced brand film Brand film · PELORA original

Original brand production · Filmed by PELORA

Website hero Meta ads Instagram reels YouTube Blog articles Sales decks

Every interview above is either real client work (filmed for paying clients with written permission), a guest appearance by Preston Durnford on a third-party podcast, or a sister-company production for Epic Journey Recovery. PELORA Marketing is not affiliated with, partnered with, or endorsed by any of the named third-party persons or brands. See our press, permissions & affiliations page →

Who we work with

If you help people get better, feel better, or live better, we want to help your brand grow.

PELORA is built for brands in the health, wellness, and behavioral health space. If your product or service makes people's lives better, you're our people.

Health & wellness brands Behavioral health Concierge medicine Concierge nurses & doctors Functional medicine IV hydration Peptide clinics Treatment centers Addiction & recovery E-commerce wellness products Supplements & nutraceuticals Mental health & therapy
The brand world

The look. The feel. The vibe.

A mix of real shoots and brand-direction visuals, the creative world we build for health, wellness, and lifestyle clients.

PELORA on-location shoot
Coachella activation coverage
PELORA lifestyle shoot
Athlete content shoot
PELORA brand content
Newport Beach shoot
PELORA on-location
Underwater shoot
PELORA brand shoot
Behind the scenes
PELORA carousel content
PELORA carousel content
Verified social proof · Built on real outcomes

27+ five-star Google reviews. Real clients. Real outcomes.

Six verified PELORA Marketing reviews from real agency clients. Plus 21+ more from Preston's behavioral health work as an operator. Every single one verified by Google.

27+
5.0 Average rating
Verified on Google
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PELORA Marketing · Real agency client reviews

Verified on Google Business Profile
6 verified agency reviews
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Nate Nikolai
2 weeks ago · PELORA Marketing client

"One of my all time favorite marketing agency to work with. The videos they make are top notch, turning vision into real results. Great people."

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William Mansfield
3 weeks ago · PELORA Marketing client

"Their team demonstrated a strong understanding of my goals and created a clear, strategic plan. What stood out most was their creativity and attention to detail. They tailored campaigns specifically to my brand, which led to noticeable improvements in engagement and overall visibility. The results exceeded my expectations."

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Jodi Barber
3 weeks ago · PELORA Marketing client

"Pelora Marketing can help your business grow! Preston really pays attention to your needs and wants you to be successful. Their video content really stands out, everything feels high quality and authentic, and they know how to turn it into real results."

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The Business Botanist
3 weeks ago · PELORA Marketing client

"Pelora Marketing brings a thoughtful approach to branding, digital marketing, and business visibility. What stands out most is the genuine effort to understand each client's goals and create marketing that feels intentional, professional, and results-driven. Great company, great service, and a team that truly cares."

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Jake Jennings
6 weeks ago · PELORA Marketing client

"Pelora Marketing did a great job from start to finish. Communication was clear, they delivered exactly what was promised, and the results exceeded my expectations. Highly recommend them to anyone looking for reliable and professional marketing services."

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Alane Warren
7 weeks ago · PELORA Marketing client

"PELORA builds marketing systems that actually deliver measurable results. They handle it all at the highest level: high-quality video marketing, SEO & AI optimization, social media & paid ad management, expert website design. It's rare to find a partner that balances high-end creativity with a data-driven growth mindset."

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Operator track record · Epic Journey Recovery

Preston's behavioral health work · Sister company
21+ verified operator reviews
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Devin Cochran
5 weeks ago · Epic Journey Recovery

"This incredible team takes people in early recovery and gives them something most programs never do: show you that you can actually have a fun life sober. They've created a program that doesn't just help people stay sober, it helps them fall in love with life again."

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Julie Zech
5 weeks ago · Parent · Epic Journey

"Epic Journeys and specifically Preston have been a God send over the last few years while we have been trying to help my son with his addiction and mental health challenges. I highly recommend Preston, his positivity and knowledge make him a pleasure to work with."

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Robert Korteland
5 weeks ago · Epic Journey Recovery

"I especially want to recognize Preston, who has been my biggest mentor throughout this journey. His guidance, encouragement, and belief in me made a huge difference during some of the toughest moments."

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Mark Manderson
5 weeks ago · Local Guide · Epic Journey

"Been working with Preston for the last decade. His heart comes through in every experience he puts together. His passion and purpose is contagious."

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William Mansfield
5 weeks ago · Alumni · Epic Journey

"During my time in treatment Epic Journey showed me that there is a ton of fun in the world that doesn't involve substances. It also showed me that there is so much out there for me and that I'm not alone in this."

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Kaleigh Bisconti
5 weeks ago · Family · Epic Journey

"Epic Journey genuinely helped. The support felt real, not scripted. They understood that when someone you love is in crisis, you're in one too. I left with better tools, more clarity, and a lot more hope than I came in with."

Honest disclosure: the top tier reviews are from real PELORA Marketing clients, agency-side. The second tier is from Epic Journey Recovery, Preston's sister behavioral health company, operator-side. Both are verified on Google. Combined, they show: PELORA delivers as an agency, AND Preston has decades of real-world operator experience standing behind it.
Operator track record

The numbers behind the playbook.

Verifiable. Documented. Operator-side, not agency-side.

$250K/mo
Managed ad spend
Active media buying across multiple health & wellness clients every month.
10 yrs
In marketing
A decade of paid ads, creative production, and conversion systems.
12 yrs
In health & wellness
Both marketer and operator.
2 sold
Sub-acute detox locations
Fresh Start of California, both sold 2025.
$12M
Raised at SoCal Mental Health
Multi-program behavioral health platform.
$580K+
Raised for fundraisers
Behavioral health, mental health, addiction, wellness.
How the engine works

Every dollar you spend flows through one system.

We shoot the content. We build the ads. We design the landing pages. We set up the CRM and automations. Every node feeds the next. Nothing breaks.

Step 01

Shoot Video

Owner, team, testimonials, fresh content every month

Step 02

Build Ads

Meta, Google, YouTube creative built from your real content

Step 03

Landing Page

Dedicated page built to convert that specific ad

Step 04

Automation + AI

CRM, SMS, email, AI chatbot, instant follow-up

Step 05

Booked Consult

Lead converts. CRM captures. Loop compounds.

2 shoots / mo from PELORA + we train you to self-shoot daily on your own.
Pro shoots
~2 per month, owner, team, testimonials, interviews
Self-shoot kit
Mics, lighting setup, on-camera coaching
Scripts & angles
Hooks, prompts, weekly content ideas tailored to your brand
We run the system
Ads, landing pages, CRM, automation, end to end
A team of department experts across creative, paid media, web, CRM, and automation, built for health & wellness brands.
Social media capture flow

Every new follower becomes a lead.

The moment someone follows your Instagram or TikTok, they enter the automation. ManyChat triggers, DM sequences, booking links. We build the path from "new follower" to "booked consultation" in five steps.

Video production · In-house team

10 years shooting brands, businesses & influencers.

Creative is where every paid system starts. We shoot it ourselves, pro cameras, drones, iPhone clips, scripted interviews, and then run it through the funnel above.

10YEARS

Producing video for brands, businesses, and influencers.

From healthcare founders and concierge medicine MDs to consumer wellness brands and high-profile influencers. Real production. Real cameras. Real direction.

Sony FX3 Cinematic full-frame broadcast
Drones Aerial · FPV · B-roll
iPhone clips Raw, authentic, ad-ready UGC
Studio audio Lavs · shotguns · treated rooms

Founder & expert interviews

CEO, doctor, practitioner positioning content

Social media clips

Reels, Stories, TikToks, YouTube Shorts

Direct-response ads

UGC-style, testimonial, product hero spots

Patient & client stories

Compliance-aware testimonials and case stories

Brand films & anthems

Recruiting, fundraising, signature brand spots

Event coverage

Conferences, launches, retreats, fundraisers

2026 creative trend

Ads are moving into the organic feed.

The highest-converting paid creative right now is built to look like an organic Story or Reel, not a glossy commercial. We design every ad to feel native to the platform, then break the creative down into the three pieces that always win:

01 / People

The founder, owner, or team, the human behind the brand.

02 / Product

The service or product in real use, what it actually looks and feels like.

03 / Proof

Testimonials, transformations, and unscripted client moments.

Production packages $2,500, $18,000per project / per month Book a Consultation →

Ready to talk to Preston?

30 minutes. Operator to operator. Your category, your spend, your funnel.

Book a Consultation →
The PELORA operating system

Six pillars. One team.

Everything a health and wellness brand needs to compound, under one operator-led roof.

Pillar 01

Video Production

On-location shoots. Founder, clinical, alumni, family. Cinematic. Shot for distribution, not vanity.

Pillar 02

Meta & Google Ads

Healthcare-compliant creative. 10 to 30 ad variants per month. Daily optimization, weekly reporting.

Pillar 03

Web & Landing Pages

Webflow + WordPress + Shopify. Built for paid traffic. Schema, AEO, Core Web Vitals.

Pillar 04

CRM & Automation

HubSpot, GoHighLevel, Klaviyo. Speed-to-lead under 5 min. Missed-call text-back. Lifecycle flows.

Pillar 05

AI Search (SEO/AEO/GEO)

Get cited by ChatGPT, Perplexity, Google AI Overviews. The new traffic engine for 2026.

Pillar 06

Brand & Photography

Logo, voice, type system, photography direction. Premium positioning that doesn't apologize for price.

FAQ

Quick answers, no fluff.

What happens on the 30-minute consultation?

Preston runs the call personally. We cover your category, current funnel, current spend, and the single biggest gap. No pitch deck. Yes-fit or no-fit on the call. If we are a fit, scope follows in 72 hours. If not, you leave with a punch list.

What does PELORA cost?

Retainers range from $2,500/mo (Launch) to $18,000+/mo (Full-Service). Six tiers depending on your size and scope. We are not the cheapest. We are the best in our category. Industry benchmarks suggest 15-20% of gross revenue on marketing for growth-stage health and wellness brands.

What industries do you specialize in?

Functional medicine, concierge medicine, concierge nursing, behavioral health (detox, residential, PHP, IOP, virtual outpatient), med spa, longevity, hormone replacement, IV/NAD+, psychiatric infusion clinics, peptide brands, supplements, telehealth wellness, and consumer health.

Where are you located?

Headquartered in Newport Beach, California (Orange County). We serve Southern California (Costa Mesa, Irvine, Laguna Beach, Los Angeles, San Diego, Beverly Hills), Texas, Florida, Arizona, Colorado, Tennessee, Utah, and remote nationwide.

Can I text Preston instead of booking a call?

Yes. Preston's direct cell line is available, text "PELORA" and a one-line summary of what you do to (760) 409-7544 and he'll respond personally.

30 minutes. Operator to operator.

Your category, your spend, your funnel, your gaps. I run the call personally. No pitch deck. No follow-up sequence. Yes-fit or no-fit on the call.

We accept a limited number of new clients per quarter to protect category exclusivity.

Book Consultation Text Preston
⚠ Limited-time $897 rate · Standard rates resume soon
Not ready for a full agency? Start here.

Two 60-min calls with Preston. Learn the AI marketing stack.

Custom playbook delivered between calls. Walkthrough of Claude, ChatGPT, Leonardo, Submagic, CapCut, Canva, Klaviyo, Zapier, Netlify, Calendly, Meta Ads, Google Ads, YouTube. Build your own engine. No retainer. No agency bill.

Perfect for founders, solopreneurs, healthcare and wellness operators bringing marketing in-house.

PELORA Marketing Sprint
$897one-time
Limited-time rate. Split into 4 with Klarna or Afterpay.
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