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5.0 · Top-Rated Marketing Agency · Southern California

We help brands that help people.

Health, wellness, longevity. We make sure the right people find you, choose you, and stay.

Newport Beach · Orange County Southern California
State-to-state nationwide Award-winning · video, web, ads
Content · Video · Photography · Web Design · Brand · Ads · Automation · AI Integration · SEO · AEO · GEO
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The PELORA Blog

Direct takes from Preston Durnford on what actually works in marketing.

Operator notes on SEO, AEO, GEO, ads, creative, video, CRM. What it costs to grow a health, wellness, or behavioral health brand in 2026.

PELORA · In 90 seconds

What we actually do, in our own voice.

Claymation explainer. 90 seconds. Plays inline.

PELORA Marketing claymation brand video poster Watch · 90 sec Claymation brand video
PELORA · CASE STUDY · 2026 2 → 16 Recurring monthly patients Concierge nursing · Orange County · 90 days REAL RESULTS Google Search Console + owner reported
Case Study · Healthcare

Case Study: From 2 Patients to 16 Recurring Every Month in 90 Days

How we took a brand-new Orange County concierge nursing company from two patients to sixteen recurring monthly patients, with page-one Google rankings and families booking straight from the website.

Preston Durnford · July 12, 2026 · 7 min read Read →
OPERATOR GUIDE · 2026 Treatment Center Marketing in 2026 LegitScript, EKRA, compliant ads
Compliance & Behavioral Health

How to Market a Treatment Center in 2026: LegitScript, Compliant Ads, and Ethical Admissions

The hardest, most regulated marketing in healthcare, written by an operator who runs four treatment centers. LegitScript, the EKRA flat-fee rule, patient privacy, and what actually grows census.

Preston Durnford · July 15, 2026 · 13 min read Read →
RANKED · 2026 Top 10 Concierge Nursing Companies Southern California
Rankings & Local Healthcare

The 10 Best Concierge Nursing Companies in Southern California (2026)

Ranked on brand, design, and patient experience by an agency that builds for healthcare. Plus the badge for companies that made the cut.

Preston Durnford · July 10, 2026 · 12 min read Read →
PELORA · OPERATOR PLAYBOOK · 2026 THE MARKETING QUESTIONS ANSWERED. Spend. Agency vs DIY. Video. Reviews. AI search. EVERY VERTICAL Clinics · treatment centers · contractors
New · Operator Playbook

The Marketing Questions Every Business Owner Asks Me, Answered

How much to spend, agency vs DIY, getting more customers, video, Google reviews, why ads fail, timelines, AI search, Google vs Meta, and local SEO. The questions I get on every call, answered straight, the same for a clinic, a treatment center, or a contractor.

Preston Durnford · June 24, 2026 · 12 min read Read →
PELORA · PAID ADS PLAYBOOK · 2026 GOOGLE vs META FOR YOUR CLINIC Intent. Discovery. LTV/CAC. Daily budget. GOOGLE Captures intent · faster ROI META Creates demand · scales volume BOTH Above $3K/mo spend By Preston Durnford · PELORA Marketing Newport Beach, CA · June 2026
New · Paid Ads Playbook

Google Ads vs Meta Ads for Clinics: Which Actually Works Better?

The honest 2026 operator answer. When Google wins, when Meta wins, the creative testing playbook (pro cameras + iPhone + carousels), and the LTV/CAC math behind your daily budget. Plus the best clinic marketing agencies in Newport Beach.

Preston Durnford · June 11, 2026 · 13 min read Read →
PELORA · FREE TOOL · 2026 WHAT SHOULD YOU SPEND ON ADS? YOUR LTV What a customer is worth MAX CAC LTV ÷ 3 ceiling $/DAY Your exact daily budget By Preston Durnford · PELORA Marketing Free 60-second calculator inside →
New · Free Tool Inside

How Much Should I Spend on Ads? The Calculator Does the Math.

Your customer lifetime value, max acquisition cost, and exact daily ad budget, free, in 60 seconds. Plus ROAS targets, Meta's 50-conversion rule, and the 60-day window explained in plain English.

Preston Durnford · June 11, 2026 · 9 min read Read →
PELORA · FOUNDER DECISION · 2026 AGENCY, IN-HOUSE, OR DO IT YOURSELF? DIY + AI Under $250K/yr HYBRID $250K to $1M/yr AGENCY $1M+/yr scaling By Preston Durnford · PELORA Marketing Newport Beach, CA · June 2026
New · Founder Decision

Should I Hire a Marketing Agency or Do It Myself?

The honest operator answer for 2026. Real cost of in-house. What AI can replace. When an agency makes sense. Plus the hybrid path most founders never hear.

Preston Durnford · June 11, 2026 · 11 min read Read →
PELORA · CLINIC MARKETING · 2026 HOW PATIENTS FIND YOUR CLINIC VIDEO Discovery on Meta + TikTok GOOGLE Capture on Search + Maps AUTOMATION SMS + email + Calendly By Preston Durnford · PELORA Marketing Newport Beach, CA · June 2026
New · Clinic Marketing

How Patients Actually Find Your Clinic in 2026

Why referrals are not enough. Meta is for discovery. Google is for capture. Automation closes the gap.

Preston Durnford · June 7, 2026 · 10 min read Read →
20 Things Marketing Agencies Hide. Preston Durnford, PELORA Marketing.
New · LTV, CAC & Marketing Math

20 Things Agencies Hide: LTV, CAC & Daily Ad Spend Math

The math, formulas, and 20 things most agencies will not tell you. Watch the video. Run the numbers.

Preston Durnford · June 7, 2026 · 9 min read Read →
PELORA · SEARCH & AI VISIBILITY · NEWPORT BEACH SEO AEO GEO The three traffic engines health and wellness brands need in 2026. For behavioral health, treatment centers, med spas, longevity, and consumer brands. SEO Search Engine Optimization Google’s ten blue links AEO Answer Engine Optimization ChatGPT, Perplexity, Gemini GEO Generative Engine Optimization Google AI Overviews, Bing Copilot By Preston Durnford · PELORA Marketing Newport Beach, CA · May 2026
Search & AI Visibility

SEO vs AEO vs GEO. Where is your traffic actually coming from in 2026?

Three traffic engines every health and wellness brand needs. What a real agency costs. The 20% rule.

Preston Durnford · May 4, 2026 · 10 min read Read →
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