Marketing for medical weight loss and GLP-1 clinics.

Its job is to help adults who want medical weight loss find your clinic, through paid ads, search and AI search. With us, that means Google and Meta ads written to each platform's weight loss and drug rules, search and AI visibility work every month, and, when you add a shoot day, video of your clinicians explaining the program.

Yes, within limits. Google's prescription drug list includes semaglutide, tirzepatide, Ozempic, Wegovy, Mounjaro and Zepbound: US ads may use those names where local law allows, but keyword-targeting them takes Google's certification. On Meta, a clinic promoting a prescription drug needs active LegitScript certification and Meta's authorization. Google also doesn't allow the promotion of "Products that have been subject to any government or regulatory action or warning", so for compounded versions we check the FDA's current statements before anything runs. Until a clinic has the certifications, we advertise the visit and the program, not the drug.

Weight loss ads on Meta must be targeted to people 18 or older. Meta also bars clickbait in a weight loss context, such as "promises of specific outcomes within a set timeframe without disclaimers or qualifiers", and weight loss ads with "statements of inferiority about physical appearance" or a "Close up on specific body area by pinching fat". So we write ads about the clinic and the program, never about the reader's body.

We work on a flat monthly retainer instead, from $3,500, with a setup fee charged once. Your ad spend is billed to you by Google and Meta, never marked up, and the ad accounts are yours.

Yes. We're based in Newport Beach and take on clinics and telehealth programs anywhere in the United States, and PELORA has current clients in California, Arizona and Pennsylvania. Only filming needs us on site: for a shoot day we come to you, and filming outside Orange and LA County adds travel.

No. Nobody honest can promise that, and anyone who does is guessing. What you get from us is the work, transparent reporting, and a straight answer before you spend if the budget is too small for your goal.

Yes, PELORA Marketing is a marketing agency for licensed medical weight loss and GLP-1 clinics and telehealth programs in any state. For semaglutide and tirzepatide programs, we write Google and Meta ads to each platform's drug rules, and until a clinic has the certifications, we advertise the visit and the program, not the drug.

PELORA Marketing is a medical weight loss and GLP-1 marketing agency in Newport Beach, California, serving semaglutide, tirzepatide, and physician-supervised weight loss clinics across Orange County including Costa Mesa, Irvine, Laguna Beach, Huntington Beach, and Tustin. PELORA was founded by Preston Durnford, an operator who has built and run healthcare businesses rather than only marketed for them. GLP-1 marketing carries real constraints: weight loss is a restricted category on Meta, brand drug names carry their own rules, and before-and-after imagery is limited. PELORA builds compliant video-first campaigns around the clinicians who actually supervise care, which is also the thing that separates a medical program from the compounding pharmacies patients are comparing it against. Pricing is published rather than quoted behind a call: retainers run $3,500 to $50,000 per month, and ad spend is billed separately with no markup.

A full patient acquisition and retention engine. Creative: your clinicians on video explaining the program, safety, and results honestly, the single strongest differentiator from the telehealth pill mills. Acquisition: compliant Google and Meta campaigns, GLP-1 and program landing pages that answer cost and eligibility questions before the call. Follow-up: CRM pipelines with instant text-back, consult scheduling, pre-visit intake reminders, weekly check-in and refill reminder flows, plateau support content, and review requests at milestone moments. Search: local SEO plus AEO and GEO. You own every account and every list.

Yes, and in this vertical retention IS the business model. We automate the whole journey: speed-to-lead response the moment someone inquires, consult confirmations, program onboarding sequences, weekly weigh-in and medication reminder flows, refill alerts that protect recurring revenue, re-engagement campaigns for patients who pause, and celebration messages at milestones that trigger referrals and reviews. All built in your CRM with consent-based marketing lists and messaging your compliance reviewer can approve.

By education and trust, not hype. Most patients have heard of GLP-1 but do not fully understand how a real, supervised program works, so we use clear video and simple explainers that describe what semaglutide and tirzepatide are, who they are for, and what to expect, while keeping every claim careful and compliant. We pair that education with the clinician on camera, real reviews, and a clean website so the patient feels safe booking. We never promise specific pounds lost or use unproven claims. The goal is to make a serious patient comfortable enough to start, then guide them into a membership or program.

Carefully and conservatively. GLP-1 and prescription weight-loss advertising is heavily scrutinized, so we avoid unproven claims, we never promise a specific number of pounds, and we keep language focused on a supervised medical program and what the patient can expect. We follow Google and Meta health advertising policies, we are careful with brand-name and compounded medication references, we avoid before-and-after promises that platforms reject, and we keep prescription messaging within compliant bounds. We work with your medical team so the marketing matches what you can responsibly stand behind. Honest, compliant marketing also performs better, because patients are wary of weight-loss hype.

A membership is the engine of a weight loss clinic, because it turns one consult into months of supervised care. We design the offer and the funnel so a first visit (a consult, labs, or a body composition scan) leads naturally into a monthly program or membership. We use video to explain the value of ongoing supervision and follow-up, we build landing pages and email and SMS sequences that present the program clearly, and we set up the CRM so members stay on plan and re-engage. We market the outcome of the relationship, not a single injection, because the lifetime value of a member is what makes the whole plan work.

Yes, more than almost any other category. Patients starting a GLP-1 program are trusting you with their health and their results, and they are choosing who to believe. Seeing the clinician on camera, hearing how the team supervises a weight loss program, and watching the professionalism builds trust faster than any text. Shoots are an add-on, from $3,500. We turn a shoot day into months of content: a founder story, short explainers about semaglutide, tirzepatide, and metabolic health, and clean, premium b-roll for your website, ads, social, email, and membership funnel.

Weight loss patients have often been burned by gimmicks, so we win them with credibility, not pressure. Real founder video, a clean medical website, verified reviews, clear and honest education, and careful compliant claims all signal that you are a real, supervised, serious choice. We also make the experience feel discreet and judgment-free from the first click. Patients are not just shopping on price, they are choosing who they believe will actually help them, so we build everything to earn that belief.

Medical weight loss and GLP-1 clinics across Newport Beach, Corona del Mar, Newport Coast, Irvine, Costa Mesa, Laguna Beach, all of Orange County, Los Angeles, and San Diego, plus telehealth weight loss programs nationally. Headquartered in Newport Beach.

Honest timeline. Months 1-2 are setup: website, video shoot, membership funnel, CRM and booking automation, and the start of ads. Months 4-6 we refine: new ads and pages from what the first months showed, review requests, and weigh-in and refill reminders. Because weight loss patients are high-value over a full program and trust takes time to build, the program rewards consistency. Anyone promising a flood of patients in week 2 is not telling the truth.

It depends on the value of a patient. Weight loss members and program buyers are high-value over months of supervised care, so the math is different from one-off services. We model what a new member is worth, then size the budget so ads have enough data and the funnel has enough volume to fill programs. Retainers start at $3,500/mo, and Growth, where most clients land, is $5,500/mo. No markup on ad spend, and you own your accounts. We tell you the honest minimum before you spend.

They mean price alone stops working as a pitch. With list prices dropping and government-backed pricing already near $245/mo, cash-pay clinics that lead with "affordable GLP-1s" are competing against a floor they can't beat on price. We break down exactly how to reposition around access, physician oversight, and program structure instead, plus the current LegitScript and platform compliance requirements, in our full 2026 GLP-1 marketing guide.