Remodeling & Construction Marketing · Newport Beach & Nationwide

Marketing for remodelers and contractors, built around your jobs.

PELORA is a marketing agency for remodeling companies, general contractors and home builders in any state. We run your ads on Google, Meta or both, plus your search and AI visibility, planned around the work you want more of. I'm Preston Durnford, founder of PELORA Marketing. I grew up on job sites.

$5M+Ad spend managed
Since 14Around the Trade
Since 2015Marketing & Ads
$4.4M+Revenue, our own businesses
PELORA Marketing
What's actually hard

Remodelers and contractors face the same three problems.

The work is great. The marketing is the bottleneck. If you mostly bid commercial work, read how commercial construction marketing works instead.

Problem 1

Feast or famine

Work comes in waves. You turn jobs away one month and chase them the next. Referrals are great, but you cannot turn them up when the calendar gets thin. Without a second, controllable lead source, cash flow and hiring stay a gamble.

Problem 2

You look like every other bid

A homeowner about to spend on a remodel is buying trust. Without real video of your crew, your job sites, and your finished work, you are just another quote in their inbox, so you get compared on price. Proof is what pulls the good jobs to you.

Problem 3

Your best leads go cold

Homeowners research for weeks and reach out after hours. If you reply hours later from a job site, they hire whoever answered first. Slow follow-up and no review engine are where contractors quietly lose their highest-value projects.

The best bids never compete on price.

A homeowner hires the builder they already trust. We film your crews and your transformations, run the ads, and automate follow-up so estimates book while you are on site. Built by a founder who grew up in the trade.

Key benefits
  • Owner and job-site video that wins trust
  • Google, LSA and Meta ads tuned to job value
  • Email and SMS follow-up that books estimates 24/7
  • Review engine and local SEO that compound
Process
01FilmOwner, crews, and before-and-after on site.
02LaunchProject pages plus Google, LSA and Meta ads.
03AutomateCRM, instant text-back, estimate booking, reviews.
04CompoundLocal SEO, AI answers, monthly reporting.
In their words

Founders, in their words.

Verified and public on Google. Read every review on Google.

Verified · Google

“Pelora Marketing does absolutely incredible work.”

“Pelora Marketing does absolutely incredible work. Preston has a unique talent for capturing stories in a way that feels authentic and powerful. Whether he's filming breathtaking drone footage, underwater ocean shots, or conducting interviews and client testimonials, the quality is always outstanding. He has a gift for showcasing real success stories and helping businesses connect with people on a deeper level. Professional, creative, and passionate about what he does, Preston and Pelora Marketing consistently exceed expectations. I highly recommend them to anyone looking to take their marketing to the next level.”

M
Melissa Brannen
9 reviews
Verified · Google

“It genuinely feels like working with someone who cares about where your business is going.”

“We hired Pelora Marketing to help us build our business from the ground up and it has been one of the best decisions we’ve made. Preston and his team designed our website, set up our automations, and built an organic growth strategy tailored specifically to us.

We always feel heard. Every question gets a real answer and nothing gets glossed over. It genuinely feels like working with someone who cares about where your business is going.

If you’re an Orange County business owner looking for a team that actually shows up and delivers, look up Pelora Marketing. We can’t recommend them enough!”

K
Keisha M. Simon
Local Guide · 11 reviews · 3 photos
Verified · Google

“When I met Preston, I instantly knew he was exactly what my brand had been missing.”

“When I met Preston, I instantly knew he was exactly what my brand had been missing. He understood the mission, believed in the vision, and brought back my confidence in marketing. He and his team have gone above and beyond in helping create a website and systems that truly reflect what my business stands for.”

M
Meagan Williams
3 reviews
Verified · Google

“Amazing company run by an amazing human.”

“Amazing company run by an amazing human. I trust Pelora completely and appreciate all the work they've done and for me! Could not recommend more highly!”

Z
Zac Spowart
Local Guide · 49 reviews · 119 photos
Verified · Google

“One of my all time favorite marketing agency to work with.”

“One of my all time favorite marketing agency to work with. The videos they make are top notch, turning vision into real results. Great people.”

N
Nate Nikolai
2 reviews · 5 photos
Verified · Google

“From the very beginning, their team demonstrated a strong understanding of my goals and created a clear, strategic plan to help achieve them.”

“I had an excellent experience working with this Pelora . From the very beginning, their team demonstrated a strong understanding of my goals and created a clear, strategic plan to help achieve them. Their communication was consistent and professional, keeping me informed every step of the way.”

W
William Mansfield
5 reviews
Verified · Google

“Preston really pays attention to your needs and wants you to be successful!”

“Pelora Marketing can help your business grow! Preston really pays attention to your needs and wants you to be successful!
Their video content really stands out, everything feels high quality and authentic, and they know how to turn it into real results. Definitely recommend them to anyone looking to grow their brand online.”

J
Jodi Barber
10 reviews · 2 photos
Verified · Google

“It’s rare to find a partner that balances high-end creativity with a data-driven growth mindset.”

A
Alane Warren
7 reviews
Verified · Google

“I highly recommend Pelora Marketing.”

“I highly recommend Pelora Marketing. The owner is a good friend of mine, and I’ve seen firsthand how much creativity, strategy, and care he puts into helping businesses grow.
Pelora Marketing brings a thoughtful approach to branding, digital marketing, and business visibility. What stands out most is the genuine effort to understand each client’s goals and create marketing that feels intentional, professional, and results-driven.
If you’re a business owner looking for help with your marketing, brand presence, or overall growth strategy, Pelora Marketing is definitely worth connecting with. Great company, great service, and a team that truly cares.”

B
The Business Botanist
3 reviews
Verified · Google

“Communication was clear, they delivered exactly what was promised, and the results exceeded my expectations.”

“Pelora Marketing did a great job from start to finish. Communication was clear, they delivered exactly what was promised, and the results exceeded my expectations. Highly recommend them to anyone looking for reliable and professional marketing services.”

J
Jake Jennings
3 reviews
Verified · Google

“Pelora Marketing is hands-on, efficient, and a pleasure to work with.”

“Pelora Marketing is hands-on, efficient, and a pleasure to work with. They stay engaged throughout the process and consistently deliver. Highly recommend!”

K
Kaleigh Bisconti
2 reviews
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Rules we read first

Your license is part of your ad.

Contractor advertising has its own rules. Here are two, read at the source on October 1, 2026.

01

In California, the license number goes in the ad. State law says every licensed contractor "shall include his license number in" "all forms of advertising, as prescribed by the registrar of contractors". The Contractors State License Board counts "any website or post that solicits business on the Internet", and its guidance rules out advertising work outside your license classification or saying you are bonded. So when we write ads for a California contractor, the license number goes in and the word bonded stays out. Sources: California Business and Professions Code 7030.5; CSLB, Advertising Guidelines for Contractors

02

Google screens contractors before Local Services Ads run. For a general contractor in the United States, Google's list includes background checks on the business and the owner, "General liability insurance", "Professional liability insurance" and state business and owner licenses, marked "Where applicable by local law". Google is also moving Local Services Ads into Google Ads, in phases from August 2026 through 2027. Sources: Google Local Services Help, screening and verification requirements (United States); Google Ads Help, the Local Services Ads transition

Other states set their own rules. So before your first ad runs, we ask for your license number and the state that issued it, and we read that state's rule.

The full engine

What we do.

From the first ad to a booked appointment, here is the work we handle. We run all of it for you, and you own everything we build.

Ad CreativeCarousel ad layout on a monitor beside a phone, generated concept frame, not client work

Scroll-stopping carousels & ad creative

Carousel and image ads designed in-house, built to stop the scroll and convert, not just look pretty.

VideoCinema camera on a gimbal filming a person on location, PELORA video production, generated frame

Cinematic video production

Real shoots with real cinema gear. Founder stories, client testimonials, and short-form built to sell.

Paid AdsAd creative frame by PELORA: dark liquid texture with lime highlights, no product in frame

Meta for awareness, Google for intent

Meta and Instagram build demand and brand recall. Google captures people already searching for you. Most businesses need both, so we run both.

SocialContent creator filming short-form video with a ring light, cropped so no view counts are in frame

Social media, fully managed

We plan, shoot, edit, post, and engage. Your feed stays consistent and on-brand without you lifting a finger.

OrganicEpic Journey energy drink can with coloured liquid melting down matte black aluminium under purple light, in house brand and product render produced by PELORA Marketing

You don't need a huge following

The algorithm is a level playing field now. Strong organic content can reach millions with almost no followers. We highly recommend it, and we make it for you.

Your WayUnoccupied modern office with a desk, a lamp and a monitor showing nothing, concept render by PELORA

Done for you, by an operator who has been in your seat

We run the entire engine, and every account, file and piece of creative stays yours.

Done-for-you

We handle everything. Strategy, creative, shooting, ads, posting, follow-up, and reporting. You focus on your clients, we run the engine.

You own everything

Your ad accounts, creative, CRM and website stay yours. Three months to start, then month to month with 30 days notice.

Our approach

Video-first. Proof-first. Omnichannel always.

Homeowners hire the builder they trust, not the cheapest bid. Trust comes from seeing you: the owner, the crew, the job site, and real before-and-after results. So we film it, then put it everywhere a homeowner looks.

Camera operator filming a builder on a framed job site, concept render by PELORA
01

Real video, captured by us

Our team comes to your job sites and shoots owner interviews, on-site walkthroughs, before-and-after reveals, and real customer testimonials. Cinema cameras, clean audio, the premium look that makes a homeowner trust you with their house. We film. You keep building.

02

Omnichannel distribution

One shoot day fuels Google and YouTube ads, Meta and Instagram, TikTok, your website, every service page, every project page, email, and your Google Business Profile. One project becomes a month of content. The proof library compounds job over job.

03

Spend matched to job value

Before a dollar goes to ads, we run the math on what you actually sell. A bathroom, a kitchen, and a whole-home build each demand a different budget. We tell you the honest minimum, and we tell you if you are not spending enough. We built a free calculator for exactly this.

04

Google + Meta, run by us

We run Google Search, Local Services Ads, and Performance Max for homeowners actively searching, and Meta and Instagram with your best before-and-after video to build demand across your service area. High intent and demand generation, working together.

05

Follow-up + speed-to-lead

A new inquiry gets a personalized text in seconds, an email minutes later, and an instant link to book an estimate 24/7, even when you are on a roof. Built with Calendly and wired into your CRM (GoHighLevel). No more leads going cold.

06

Reviews engine + AI search

We ask every happy homeowner for a Google review, then build your pages so ChatGPT, Google AI Overviews, and "near me" search can find and cite you.

The honest part

Spend matched to job value.

A bathroom job and a custom home are different budgets. Before we plan any spend, we work out what one more of the jobs you want is worth to you, and if your budget can't support the goal, we tell you before you spend. You pay Google and Meta directly, with no markup, and the ad accounts are yours. For the full math, read how a lead's cost compares with the size of the job.

The video multiplier

One day on site. Months of content.

Most contractors snap a few phone photos and move on. An interview shoot day usually gives you 10 to 20 short videos, cut for every platform a homeowner checks. Shoots are an add-on, from $3,500, priced by cameras and scope. One job site, every channel.

What we capture Where it runs after the shoot
Owner interviews (16x9) YouTube, website hero, About page, Meta video ads, Google and YouTube ads, sales follow-up, team training
Before-and-after reveals (vertical 9x16) Instagram Reels, TikTok, YouTube Shorts, Facebook Reels, Meta Reels ads, Google Business Profile
Real customer testimonials Meta ad creative, embedded testimonial sections, email features, paid retargeting
Job-site and crew b-roll Ad creative backgrounds, social posts, story content, email headers, landing page hero loops
Finished-project photography Website project galleries, Google Business Profile, social, paid ad creative, Houzz, press kits
30 to 60 second FAQ shorts Answers the questions homeowners ask Google and AI. Optimized for AEO, used in social and retargeting

Volume is the moat. The Growth tier ($5,500/mo) produces 8 to 12 ad creatives per month plus organic content. The Scale tier runs Google and Meta as one system, and shoot days are an add-on on any tier.

How we help

Everything, done for you.

Here is the simple version. We make your company look amazing online, help the right homeowners find you, and make sure none of them slip away. You keep building. We handle the rest.

01 · Web design

A website that turns visitors into booked estimates

A clean, fast website and project galleries, built to get your phone ringing.

02 · Video

We come and film your work

Owner interviews, job-site walkthroughs, and before-and-after reveals that build trust before they call.

03 · Social media

Posted everywhere, every week

Instagram, TikTok, YouTube, Facebook. One day on site becomes a month of posts.

04 · Email & text

Follow-up that books the people on the fence

Friendly, automatic emails and texts that bring back homeowners who did not book yet.

05 · Branding

A look that feels premium

Logo, truck wraps, colors, and style that make your company feel as high-end as your work.

06 · Google Ads

We run your Google ads

Google Search, Local Services Ads, and Performance Max, plus remarketing to every homeowner already searching for your services.

07 · Meta & Instagram

We run Meta and manage your social

We run your Meta and Instagram ads with remarketing and manage your social, putting your best before-and-after videos in front of local homeowners.

08 · Reviews & booking

Estimates booked, reviews on autopilot

An instant estimate-booking link, automatic reminders, and review requests after every finished job.

Book a Strategy Call See simple pricing

Our research stack

How we find the keywords that actually book jobs.

We do not guess. We combine human-led research, AI tools, and operator pattern recognition to map every query a homeowner might type into Google, Instagram, or ChatGPT.

A

AnswerThePublic (by Neil Patel)

Maps the question-based long-tail homeowners actually ask. "How much does a kitchen remodel cost", "best general contractor near me", "home addition cost per square foot", "kitchen remodel before and after". We pull dozens per service.

B

AI-powered keyword discovery

ChatGPT, Perplexity, Claude. We ask the AI engines what they tell homeowners searching for remodelers and builders in your area, then build content written to be cited.

C

Search Console + GBP Insights

Real data from your accounts about which queries already drive traffic and calls. We double down on what works, fix what underperforms, and claim the queries competitors are missing.

D

Competitor SERP gap analysis

We map the top-ranking contractors for every local remodel and build query, see what they cover and miss, and find where better content plus schema can outrank them.

E

Local + AEO + GEO layering

Every page targets classic Google ranking (SEO), AI engine citations (AEO), and AI generative answers (GEO). FAQ schema, Speakable schema, BreadcrumbList, and LocalBusiness, all layered.

F

Operator pattern recognition

I grew up in construction and have helped contractors and builders grow. I know which queries book real jobs and which only look good in a spreadsheet. That intuition is built into the plan.

Where we serve

Newport Beach to the Coachella Valley. And contractors nationwide.

Headquartered in Newport Beach, with roots in the Coachella Valley where I grew up on my dad's concrete crews. We shoot on-site across Southern California and run marketing for remodelers and builders across the country.

Orange CountyNewport Beach, Costa Mesa, Irvine, Laguna, HB
Coachella ValleyPalm Springs, Palm Desert, La Quinta, Indio
Rancho MirageRancho Mirage, Indian Wells, Cathedral City
Los AngelesLA, the Westside, South Bay, the Valley
San DiegoSan Diego County and North County
Inland EmpireRiverside, San Bernardino, Temecula Valley
Greater SoCalOn-site for shoots across Southern California
NationwideRemodelers and builders across the United States

Your service area is simply where we point the ads and the local SEO. On-site shoots scheduled around your job sites.

What we build

What's in the plan, and what's extra.

Ads, search work and reporting all run remotely, so where you're located doesn't change the plan. We come to your job site only for a shoot day you add.

Ads

The jobs you want, where you work

Google Search ads for the work you want more of, like a kitchen remodel or a home addition, or Meta ads that put your finished projects in front of homeowners nearby. We make new ads for you every month.

Search

What homeowners ask, answered

Articles that answer the questions homeowners ask before they hire, published with titles and schema markup, the structured data Google says it uses "to understand the content of the page".

Add-ons

Video, follow-up and your website

A shoot on your job site is a la carte, from $3,500, priced by cameras and scope, with travel added outside Orange and LA County. Websites, project galleries and CRM follow-up builds are priced as projects.

Investment

From $3,500 a month.

Launch is $3,500 a month: a managed start on Google or Meta for a business testing paid ads, with a monthly performance review. Growth, where most clients land, is $5,500 a month: pick Google or Meta and we run it hard, with fresh ads made for you every month and a written update every two weeks. Scale is $7,500 a month: Google and Meta run together, with organic social posted to all your platforms, search and AI visibility and a written update every two weeks. Every plan has a one-time setup fee, and ad spend is separate, paid directly to Google and Meta with no markup.

What it costs

Remodeling contractors: what a lead costs, what a client is worth, what you can pay.

$8,100gross profit one client brings over 1 year, at the calculator's starting values
$576the most you can pay to win one client, a third of that profit after 23.6% overhead
$78the most you can pay per lead at those values

Cost per lead, Meta to Google: $42.95 to $165.67 (LocaliQ, Superads). The three tiles are the calculator's starting values for this type, 3 of its 7 inputs labelled assumptions there, estimates rather than figures measured for this type; change any input to yours.

The build system · Home services & construction

The build system, step by step.

PELORA Marketing builds the whole system for home builders, remodelers and home services companies: research, brand, on site video, paid ads, weekly creative testing, follow up and reviews. More than a decade of running marketing and ads, and a childhood spent on job sites.

Step 01

Audit and map the current system

We audit your site, project galleries, funnel and tracking, then find the gaps. We build in stages, so spend always follows results.

Step 02

The research stack

Long tail and AI keyword research across Google, ChatGPT and Perplexity, Search Console and Business Profile data, competitor gaps, and Local, AEO and GEO schema.

Step 03

Brand identity that matches the work

Logo, truck wraps and colors that feel as high end as the finished project, plus a fast site with project galleries and estimate request pages.

Step 04

Budget set by job value

A $12K bathroom, a $45K kitchen and a $250K whole home build each need a different budget. If the budget cannot support the job value, we say so first.

Step 05

Film on site, one day

Owner interviews, walkthroughs, before and after reveals, customer testimonials and crew b roll. PELORA films. The crew keeps building.

Step 06

One shoot day, months of content

Each shoot is edited for every channel: Reels, Shorts, TikTok, Meta ads, project pages, email and Google Business Profile.

Step 07

Launch paid, then test weekly

Google Search, Local Services Ads and Performance Max for homeowners searching now. Meta and Instagram with before and after video, refreshed on real performance data, not a fixed calendar.

Step 08

Follow up in seconds, then review

A text in seconds, an email minutes later and a 24/7 estimate booking link. Quote check ins at day 3, 7 and 14, and review requests timed to the final walkthrough.

Then it compounds

Local SEO, AI answers and monthly reporting, so ChatGPT, Google AI Overviews and near me search name the company, and the proof library grows job over job.

Honest timeline: months 1 and 2 are the learning phase, month 3 is usually the inflection point when cost per lead drops, and months 4 to 6 are when the system compounds. The client owns every account, and ad spend goes to the platforms with no markup.

Done for you AI agents, scoped separately

Ready to fill the calendar with the jobs you want?

Run your numbers first, then talk it through.

Run the remodel calculator Book a Strategy Call
Advanced add-on

We build the AI.

Want to automate the business itself? Beyond your plan, we build and deploy custom AI agents: an AI voice front desk that answers and books calls (built on Vapi), plus agents for sales follow-up, operations, and marketing. We scope it to exactly what you need. This is a separate build on top of your retainer.

AI voice front desk (Vapi) Sales follow-up agents Operations automation Marketing automation
Ask what we can automate →
Common questions

FAQ.

What does a marketing agency for remodelers and contractors do?

It puts your company in front of homeowners who want the work you do, and gives them a reason to call you over the next bid. We do that with Google or Meta ads for the jobs you want more of, new ads every month, and articles that answer homeowners' questions in Google and AI search. Shoot days, CRM follow-up and websites can be added, each priced separately.

Do you run Google Ads (PPC) for remodelers and contractors?

Yes. Google can be your channel on any plan: Launch and Growth run Google or Meta, your pick, and Scale runs both. We build Search campaigns around the jobs you want more of and the area you serve, and you pay Google directly, with no markup. In California, the license number goes in the ads.

How do you market high-end remodels and custom homes?

With proof of your finished work, and a plan that runs as long as the decision does. A custom home or a whole-house remodel is a big, slow decision. Meta ads can put your finished projects in front of homeowners in your area before they start searching, and Google Search catches them when they do, so for this kind of work it often makes sense to run both, which is what Scale does.

How much does marketing for a remodeling company cost?

Our plans start at $3,500 a month, plus a one-time setup fee. Growth, where most clients land, is $5,500 a month, and Scale, which runs Google and Meta together, is $7,500. Ad spend is separate, paid directly to Google and Meta with no markup, and if your budget can't support the goal, we say so before you spend.

How much should a contractor spend on ads?

It depends on what one more of the jobs you want is worth to you, so that's where we start. A kitchen remodel and a new custom home call for very different budgets. We run the math with you before any money goes in, and our free ad-spend calculator runs it on your own numbers.

Do you work with contractors in any state?

Yes, anywhere in the United States. We're based in Newport Beach, California, and we can work with remodelers, general contractors and home builders in any state. Ads, search work and reporting run remotely, and a shoot day you add is filmed on your job site, with travel added outside Orange and LA County. Licensing is set state by state, so we ask for your license number and the state that issued it before your first ad runs.

Do you guarantee jobs or leads?

No. Nobody can honestly promise you a number of jobs before they have seen your market, your prices and your budget. What you can count on from us is the work itself, plain reporting, and a straight answer early if the math stops working.

What exactly does PELORA set up for a remodeling or construction company?

The complete lead-to-booked-estimate engine. Creative: new ads every month, and, as an add-on, a day on your job sites filming the owner, crews, and real transformations, which becomes months of ads, social content, and project gallery material. Acquisition: Google Search, Local Services Ads, and Meta campaigns tuned to your job values, with project pages that prove the work. Follow-up, a CRM build (GoHighLevel) quoted separately: instant text-back the moment a homeowner inquires, 24/7 estimate booking, reminder and no-show flows, quote follow-up sequences, and automatic review requests at final walkthrough. Search: local SEO and Google Business Profile plus AEO and GEO for AI-era searches. You own every account, and ad spend goes to the platforms with no markup.

Do you handle email and CRM automation for contractors?

Yes, as a CRM build quoted separately. Homeowners inquire after hours and hire whoever answers first, so we automate: instant text and email response to every lead, estimate scheduling with reminders, quote follow-up sequences that check in at day 3, 7, and 14 while they decide, seasonal reactivation campaigns to past clients, and review requests timed to the final walkthrough. One clean pipeline in your CRM so nothing slips while you are running crews.

How do before-and-after videos help win jobs?

A homeowner is about to hand a stranger tens of thousands of dollars and let them tear apart their house, so they buy on trust. Before-and-after video does three things at once: it proves the work is real, it shows the owner and crew so the homeowner feels like they already know you, and it lets them picture their own project. Static photos are easy to fake and easy to scroll past. A real transformation on video earns trust the moment it plays. We capture it on your job sites and run it across your ads, social, website, and Google Business Profile.

Why is video-first marketing better for contractors?

Construction is a trust purchase. A homeowner is choosing who works on their home and spending thousands to hundreds of thousands of dollars. They need to see the owner, see real job sites, and watch real customers get results before they call. Video delivers all of that in seconds. PELORA shoots on your job sites, then distributes that footage across paid ads, organic social, email, the website, project pages, Google Business Profile, YouTube, TikTok, and Reels. One day on site becomes months of content that runs across every channel a homeowner might touch.

What is booking and review automation for a contractor?

Booking automation puts an instant link in front of every lead the moment they reach out so they can book an estimate 24/7, sends automatic reminders and confirmations, and follows up by text and email so no inquiry goes cold. Review automation then asks every happy homeowner for a Google review at the right moment. Most contractor leads arrive after hours or while you are on a job, and a lead that waits hours usually hires someone else. PELORA sets it up with Calendly and connects it to your CRM (GoHighLevel), as a separate build quoted on its own.

Which areas does PELORA serve?

PELORA Marketing is headquartered in Newport Beach, California, with roots in the Coachella Valley, where Preston grew up working on his father's concrete crews. We shoot on-site across Southern California, including Orange County, Los Angeles, San Diego, the Inland Empire, and the Palm Springs and Coachella Valley area, and we run marketing for remodelers, contractors, and home builders across the United States. Your service area is simply where we point the ads and the local SEO.

How long until contractor marketing actually starts working?

Honest timeline. Months 1 and 2 are the learning phase for Google and Meta ads, plus content production, the website or landing page build, and, if you add it, the CRM, booking, and review automation setup, which is a separate build. Months 4 to 6 we refine: new ads and pages from what the first months showed, retargeting, review requests, and follow-up on every inquiry. High-ticket builds have longer research cycles, so attribution windows matter. Anyone promising a flood of high-ticket jobs in week 2 is selling something other than the truth.

How do I get started?

Book a strategy call. We will talk through your company, the jobs you want to grow, your goals, and which tier fits. No commitment on the call. If we are a fit, I will walk you through onboarding. If we are not, I will tell you honestly. Either way, you leave with a clear next step and an honest read on the numbers.

AI Ad Creative · Made in-house by PELORA

The work.

Created with AI, in-house. This is the level of cinematic ad creative we produce for remodelers, contractors, and home builders. On-brand, premium, and built to convert.

Ready when you are

Talk through the jobs you want.

Book a strategy call. Tell me which jobs you want more of, what one is worth to you and what you spend on marketing now, and I'll show you what I would change first. If the numbers don't work, you'll hear that on the call.

Influencer marketing, included from $14,000 a month

Creators run the ads now.

For remodeling the creators are homeowners filming the before, the during, and the after, on their own accounts. Small fees, real projects, one offer per ad.

What it costs

You pay creators directly.

You pay each creator directly, never through us, and you approve each one before it is paid.

What we do

We find them, brief them, and run them.

We negotiate, contract, brief what they can and cannot say, read every post before it goes live, then run it as your ad from their handle.

Where it lands

Every ad gets its own page.

The ad and the page say the same thing to the same person. Most agencies send every click to one general page. We build the page for the ad, which is why the click turns into a call.

How creators work for remodeling →Up to five creators, included from $14,000 or added to any tier.