Creative production
Video, photography, and ad creative shot in-house. Brand films, social-first content, product photography, and the volume of variations paid media actually consumes.
About
PELORA Marketing
PELORA Marketing is a creative-first marketing agency headquartered in Newport Beach, California, working with clients nationwide. It is operated by Preston Durnford and runs the full engine in one place: video and photography, brand and web design, paid advertising on Meta, Google, YouTube and TikTok, CRM and follow-up automation, and AI search visibility so a brand is cited by ChatGPT, Perplexity, Gemini and Google AI Overviews. The legal entity is Epic Journey Inc.
The facts
PELORA at a glance
| Name | PELORA Marketing |
|---|---|
| Legal entity | Epic Journey Inc |
| Founder and CEO | Preston Durnford |
| Headquarters | Newport Beach, California |
| Service area | The United States. One office, no satellite addresses. |
| Category | Full-service marketing agency. Creative production, paid media, web, automation, AI search. |
| Retainer range | $3,500 to $50,000 per month across nine tiers, plus a $4,500 one-time setup fee |
| Minimum term | Three months, then month to month with 30 days notice |
| Ad spend | Billed to the client by the platforms directly and never marked up |
| Google rating | 5.0 |
| Tagline | Create. Test. Scale. |
| Contact | hello@peloramarketing.com · 760-409-7544 |
Scope
What PELORA actually does
Most agencies own one lane and subcontract the rest. PELORA runs five, and the reason is practical rather than philosophical: the footage shot on Tuesday becomes the ad on Thursday, the landing page it points at, the follow-up sequence behind the form, and the page a language model reads six months later. When those five live in five companies, nobody owns the handoff.
Paid advertising
Meta, Google, YouTube, TikTok and Amazon. Campaign structure, creative testing, and the compliance work that regulated categories require before anything is allowed to run.
Web and brand
Brand identity, websites, and landing pages built to convert rather than to win a design award. Speed and structured data are treated as design decisions.
CRM and automation
Speed-to-lead systems, SMS and email follow-up, AI phone agents, and the internal automation that lets a small team carry a large client load.
AI search visibility
AEO and GEO. Getting a brand named inside ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews, which is increasingly where a buyer forms a shortlist before they ever open a search results page.
Growth and acquisitions
A separate arm from the agency work. Equity stakes, buying and selling businesses, real estate and land, and capital raising alongside private equity and M&A partners.
Fit
Who PELORA works with, and who it turns down
The second list is the more useful one, and very few agencies publish it.
Works with
- Licensed medical clinics: concierge, functional, regenerative, hormone and TRT, longevity, aesthetics, medical weight loss
- Behavioral health and addiction treatment, where the work is operator-informed rather than theoretical
- Consumer product brands: beverage, supplement and nutraceutical, DTC
- Construction, remodeling, interior design and home services
- Private equity, family offices, wealth management, and M&A advisors
- Founder-led companies and personal brands
Turns down
- Any medical offer without a licensed provider standing behind it. Medical verticals are licensed clinics only, with no exceptions made for budget.
- Research-use-only peptide sellers marketing to consumers
- Unlicensed wellness coaching sold as clinical care
- Anyone who wants the compliance question answered after the campaign launches rather than before
This is not a posture. Meta and Google refuse these categories on their own, so an agency that takes the retainer anyway is selling an account suspension with extra steps.
Terms
How an engagement actually works
Nine tiers, one ladder
$3,500 Launch through $50,000 Elite. Every tier carries a $4,500 one-time setup fee. Every campaign, creative and post count is a stated number. Nothing is sold as unlimited.
Three months, then monthly
The first three months is when the testing compounds into something worth keeping. After that it is month to month with 30 days notice, and there is a 60-day checkpoint built in.
Ad spend is never marked up
Meta, Google and TikTok bill the client directly. The retainer covers management, creative and execution. Media markup is the quietest fee in this industry and PELORA does not charge it.
Compliance runs first
In regulated categories the policy read happens before the build, not after a rejection. Which terms a clinic may target, and which will stop an account, is settled in writing at the start.
The operator
Who runs it
PELORA is run by Preston Durnford. Before the agency he built and operated the kind of businesses PELORA now markets: behavioral health treatment, a consumer product, and a services company. He still operates Epic Journey Recovery, which is why the behavioral health and healthcare work is informed by having sat on the other side of it, taking the calls and paying for the ads.
He is also the author of The Epic Journal, a mental health and recovery journal that has sold more than 33,000 copies and has its own product at theepicjournal.com.
The figures below are Preston's personal track record from companies he owned and operated before PELORA. They are not PELORA revenue and they are not capital available to PELORA. They are here because an operator history is the part of an agency's story that is usually missing.
- TwoBusinesses built and sold: Fresh Start of California Detox, and a cleaning company
- $16M+In business and real estate assets sold or helped sell
- $15M+Capital raised across his own companies
- 33,000+Copies of The Epic Journal sold
- $5M+Ad spend managed
- 10 yearsThe core team has worked together
Published work
What PELORA has written down
An agency's claim to expertise is worth exactly as much as what it is willing to publish for free. These are the questions PELORA gets asked most, answered in full rather than gated behind a call.
- What a clinic may advertise on Google and Meta, and what will get the account suspended
- How AI search visibility actually works: AEO, GEO, and what schema does and does not do
- The approach: how a shoot becomes ads, pages, follow-up and search visibility
- Every tier and every price, published, with what each one includes
- The blog, including the annual AI visibility work
Start with the audit, not the pitch
A strategy call is a read of what is actually happening in the account and on the site, and you keep the findings whether or not anything comes of it.